What the hell is PR and how can I do it myself?
If you made a great product but nobody knows about it, did you really make a great product?
Far from just swag bags and ass-kissing, PR has the power to get people to shut up and listen. It helps build credibility and raise awareness—something you probably wanna do in the early stages of your startup. But in a world of takde bajet and little PR know-how, this begs the question: what is PR, and how can I use it for my startup?
Join Rengeeta Rendava, founder of award-winning creative communication agency Mad Hat Asia and lifestyle newswire Kepohchi as she shows you the ropes of PR. Tackle what it is, why it matters and how you can use it for your marketing plans.
