Unearthing consequential startups.
At Bawatana, our mission is to nurture first-time founders and help them build better companies.
All of us should play our part in building a more equitable society. Startups that are successful can impact the world not just through developing better solutions, but also by setting an example of what a sustainable business should look like. We believe consequential founders understand this, and they will go on to build better companies that lead to a better world.
Our vision at Bawatana is to drive sustainable economic development by backing consequential founders.
What We Do
Mentorship
Mentorship is at the core of Bawatana. We like to give our startups a personal touch versus a one-size-fits-all approach.
Seed Funding
We invest up to RM100k in early-stage companies. Find out more about Jati, our current fund vehicle here.
Go-to-Market Strategy
Our partners have more than 60-years of combined experience in global branding and marketing campaigns.
Our Portfolio
What Our Startups Are Saying
“Bawatana has helped us tremendously when it comes to branding, marketing direction and creative input. They've been on the ball when it comes to our business planning and strategising by getting us to focus on our operational efficiency as we continue to scale, which we believe is crucial and a contributing factor to our long term success. Most importantly, they've been great partners to work with.”
— Ambika Sangaran, CEO at
Biji Biji Ethical Fashion
“Sa'ad and Hardesh have been with us since the early stage of our startup. Coming from different backgrounds and experiences, they’ve been great at providing brand consultancy, support and guidance. We were able to create our brand story and identity, beginning from the founding motivation. I believe that their constructive guidance can help startups identify and create a strong brand identity from the get go.”
— Yong Wei Shian, Co-Founder and CEO at Advanx Health
“When we first started, we didn't have a clear brand direction. With the Bawatana team, we've been able to build and position our brand identity. Bawatana touched on the importance of building a strong brand which will then cascade into our day-to-day business. This has helped us grow our customer base in a more targeted and organic manner instead of spending unnecessary marketing dollars.”
